Clik here to view.
Enhancing B2B Tradeshow Marketing with Social Media (Part 4) – Post-Exhibit...
On average, only about 20% of tradeshow exhibitors actually follow up with leads generated from events. Even worse, only 6% will contact tradeshow leads more than twice after the exhibit ends. Among...
View ArticleClik here to view.
Should You Still Count on BANT to Qualify Your B2B Leads? Some Pros and Cons...
BANT is one of the most widely-followed approaches to qualifying and screening prospects in B2B lead generation. It has been around for quite a number of years now and has pre-dated many of the...
View ArticleClik here to view.
3 Big Reasons Why To Outsource Telemarketing Services
Companies that aren’t making the same sums of money that Microsoft and Apple are do not exactly have the same budget (forgive the massive comparison) to make use of when they want to get some hardcore...
View ArticleClik here to view.
Telemarketing Tips – Getting Over Your Fear of Calling
As successful telemarketing is in the field of B2B, we still cannot deny that it is something that you can still be afraid of doing. Even with years of experience, I admit that I sometimes am still...
View ArticleClik here to view.
Lead Generation Tips – Getting Leads During the Holidays
Since the holiday season is dawning upon us, it’s time for marketers and salespeople to lean back and put their feet up. The holidays usually mean that there won’t be much in the sales department,...
View ArticleClik here to view.
How Many Telemarketing Calls Does it Take to Get A Lead?
“How many licks does it take to get to the Tootsie Roll center of a Tootsie Pop?” -Curios kid in the Tootsie Pop animated commercials. Way back in the 70′s, you may have seen this commercial air on TV...
View ArticleClik here to view.
How to Do Lead Generation During Off-Season
Businesses that sell a product that is only in demand during a certain period of time face problems when their off-season finally comes around. When sales start to drop, you have probably prepared for...
View ArticleClik here to view.
The R.I.G.H.T. Way to Follow Up with Business Leads from Tradeshows
In 2012, live events and tradeshows were the largest items in a typical outbound marketing budget. There’s just no substitute for face-to-face interactions when it comes to acquiring qualified...
View ArticleClik here to view.
6 Ways a Telemarketing Company Boosts Your Cloud Computing Sales
By 2014, the cloud computing services industry is set to become a $148.9-billion market. How can you ensure your cloud company grabs a decent chunk of this sector? Through continuing innovation and...
View ArticleClik here to view.
Lead Generation Tips – On Prospect’s Target Demographics
Targeting other businesses is hardly any reason for why your own lead generation strategy should ignore the target demographics of those businesses. Just because you think only this or that type of...
View Article
